business management


“I’d buy that!”

Posted on 24 February 2021 by Siân Brooks

In the first of a special two-post feature on our Marketing and Society student projects, co-creators of the Gower Gin Company Siân and Andrew Brooks, tell us about their experience of creating a marketing campaign for the artisanal gin sector together with Cardiff Business School students.
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My work placement at Delio

Posted on 21 February 2020 by Samuel Fisher

After achieving a First in year one of his degree, Sam Fisher was eligible to apply for an integrated work placement. After the challenging formalities of job applications, CV writing and interviews, Sam was successful in securing a placement at Delio Wealth – a scale-up company operating out of Cardiff with operations globally too. In
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How does the pursuit of harmony shape expatriate management in Chinese multinational corporations?

Posted on 9 September 2019 by Muhao Du

In our latest post, PhD researcher Muhao Du outlines the ambitions of his doctoral research on Chinese expatriate management. The post is based on his prizewinning poster presentation exhibited at the inaugural Welsh Postgraduate Research Conference in June 2019. My research focuses on the lifecycle of expatriate management in Chinese multinational corporations (MNCs) through the
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Sleeping-in at Cardiff Business School

Posted on 11 June 2019 by Sophie Lison

In our latest post, Sophie Lison, a second-year undergraduate studying BSc Business Management (Marketing), explains how she and her classmates organised a sleep-in to raise money and awareness for Llamau, Wales’ leading homelessness charity for young people and vulnerable women. Earlier this term, me and a few other second year business students ran a sleep-in
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Can we teach entrepreneurship?

Posted on 21 February 2019 by Shumaila Yousafzai

In our latest blog post, Dr Shumaila Yousafzai argues for a new approach to teaching entrepreneurship, which calls for action, practice and experimentation. The American Professor of Entrepreneurship, Jeff Timmons, once said: “[Entrepreneurship] is not just about new companies, capital, and job formation, nor innovation, nor creativity, nor breakthroughs. It is also about fostering an
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