Re-thinking how we ‘brand’ our cities after COVID-19

Posted on 9 April 2021 by Laura Reynolds

In our latest post, Dr Laura Reynolds focuses on the potential implications of COVID-19 for how we prioritise and brand our cities, looking first at the potential impact on local collaboration, and second, on a potential reinvigoration of environmental and social resilience. What implications might the COVID-19 pandemic have for the development of more inclusive and sustainable
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Working on real projects for real companies

Posted on 29 March 2021 by Carolyn Strong

In the second of a special two-post feature on our Marketing and Society student projects, Dr Carolyn Strong spoke to a group of second year undergraduates about their experiences on the module and what they learned from creating a marketing campaign for the Gower Gin Company. Carolyn: Hello everyone, maybe we can get started with
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Why does the Gender Pay Gap vary across Wales?

Posted on 5 March 2021 by Suzanna Nesom

In our latest post, doctoral student Suzanna Nesom discusses findings from her literature review on the Gender Pay Gap in Wales. The Gender Pay Gap is the difference in earnings between women and men, determined by calculating women’s average pay – usually measured hourly to adjust for hours worked – as a percentage of men’s.
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“I’d buy that!”

Posted on 24 February 2021 by Siân Brooks

In the first of a special two-post feature on our Marketing and Society student projects, co-creators of the Gower Gin Company Siân and Andrew Brooks, tell us about their experience of creating a marketing campaign for the artisanal gin sector together with Cardiff Business School students. Holding up a bottle of (naturally) brightly coloured gin
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COVID is changing the way we work – and for disabled people too

Posted on 29 January 2021 by Debbie Foster

In our latest post, Professor Debbie Foster and Dr Natasha Hirst draw on their Legally Disabled? research findings to discuss the ways in which the coronavirus (COVID-19) pandemic has enabled employers to be more disability inclusive. Remote working was the most requested but refused accommodation for disabled people in the workplace before the pandemic. Since COVID-19, however,
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Are LGAs in Germany and the Netherlands making a difference?

Posted on 26 January 2021 by Dennis De Widt

In our latest post, Dr Dennis De Widt examines how local government associations in Germany and the Netherlands operate in different institutional contexts to local government associations in England and how this affects the way local government interests are represented and protected by central government in the different countries. Local government associations (LGAs) are an
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Digital technologies in Wales

Posted on 19 January 2021 by Dylan Henderson

In our latest post, Dr Dylan Henderson reflects on the final event of the Superfast Broadband Business Exploitation project, which took place online between from 2-3 December 2020. Digital technologies have been identified at the heart of the current wave of social and economic development. Technologies such as cloud computing services, ecommerce tools, sensors and
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Access-based consumption: the way towards a more sustainable and circular future?

Posted on 9 November 2020 by Nicole Koenig-Lewis

Results from a recent survey of 1,462 consumers aged 18 -54 years old, revealed around 50% agreed that renting consumer goods could help conserve natural resources and contribute to reducing waste and a better living environment. However, 65% of respondents weren’t aware of online rental platforms for consumer goods. In our latest post, Dr Nicole Koenig-Lewis
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