{"id":1436,"date":"2026-11-01T11:51:20","date_gmt":"2026-11-01T11:51:20","guid":{"rendered":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/?p=1436"},"modified":"2026-11-01T17:42:37","modified_gmt":"2026-11-01T17:42:37","slug":"the-power-of-opening-up","status":"publish","type":"post","link":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/the-power-of-opening-up\/","title":{"rendered":"The Power of Opening Up"},"content":{"rendered":"<p>The long, dark and lonely nights are drawing in. Groan.\u00a0 I absolutely hate the clocks going back.\u00a0 I hate waking up in the dark and getting home in the dark. I hate the cold. I hate the rain. I hate the winter.<\/p>\n<p>To try to make myself feel better I reminisce about happier summer times. This year, and last actually, some of my best summer days and nights were had in Cardiff Castle.\u00a0 <a href=\"https:\/\/www.depotlive.co.uk\/\">Depot Live<\/a> organises gigs there, which I can only imagine are quite logistically challenging to set up, but have the glorious effect of staging a band against the most incredibly beautiful backdrop.\u00a0 I love Cardiff and felt a huge sense of pride whilst listening to the iconic \u201cA Grand Don\u2019t Come for Free\u201d album, delivered by the epic Mike Skinner, looking across at the historic Norman Keep to the left of the stage whilst the sun gently and warmly, set towards the horizon.\u00a0\u00a0 This is the <a href=\"https:\/\/youtu.be\/KrJx3KpEG3E?si=kniOu8nTc1zi-_Ef\">best youtube clip I could find of said moment<\/a>.<\/p>\n<p>These gigs were rammed and it was so wonderful to see such an important space in Cardiff completely bursting with people.<\/p>\n<p>It wasn\u2019t always that way though. For a long time I remember when people would come to stay with us, if we weren\u2019t feeling particularly wealthy at the time, a typical Cardiff tour would involve taking your guests to the large castle front door, walking up to the barrier and standing to view the castle accommodation to the left and look upwards towards the keep.\u00a0 A rope barrier preventing you from moving past the stone entrance unless you pay an entrance fee. There\u2019s only so much time anyone can stay stood on the spot looking at monumental historic buildings from a distance, hanging out by a barrier, so, after we\u2019d have our fill of looking for a bit, you&#8217;d be forced to turn around and leave.<\/p>\n<p>There has definitely been a change in approach at some point by Cardiff Castle management, probably driven by a need to drive income, to be more \u2018open\u2019.\u00a0 The barrier preventing entrance is now mostly down, except of course when you do need to pay to enter on occasions such as going to see The Streets. If nothing particularly special is happening, you can now enter the Castle Grounds and visit the coffee shop (hopefully to spend some money!) and walk around so that you are really part of the historic monument. As a resident of Cardiff, you can bring documents to obtain a \u2018Cardiff Castle Key\u2019 which enables you to visit the castle when you wish. Certainly making the opportunity to take guests around the inside of the Castle more economically viable.<\/p>\n<p>The Castle regularly opens their doors now for things like the Cardiff Christmas Wonderland, setting up food stalls and rides and setting up an ice rink (which you have to pay to use of course) and summer celebrations of Welshness such as \u2018<a href=\"https:\/\/tafwyl.org\/?lang=en\">Tafwyl<\/a>\u2019. \u00a0\u00a0I am not privy to seeing Cardiff Castle accounts pre and post \u2018opening up\u2019 but it at least feels that there are definitely far more money-making opportunities to be had given they are now more &#8216;open&#8217;!<\/p>\n<p>I think that the same approach has worked really well in Cardiff\u2019s Millennium Centre in the Bay.\u00a0 Noone can argue that the structure isn\u2019t memorably beautiful and grounded in Welshness thanks to its sensitive use of Welsh building materials &#8211; as such it\u2019s something for our city to really be proud of.\u00a0 Whilst the originally conceived booking hall lent an air of gravitas to the monumental nature of the performances that you were about to experience, it certainly didn\u2019t scream a warm welcome.<\/p>\n<p>The best picture I can find of what the entrance to the Millennium Centre used to look like is here thanks to <strong>Katie Witcher Hamer from <\/strong><a href=\"https:\/\/wearecardiff.wales\/2015\/07\/09\/w-is-for-the-wales-millennium-centre\/\"><strong>W is for the Wales Millennium Centre | We Are Cardiff<\/strong><\/a><\/p>\n<figure id=\"post-1438 media-1438\" class=\"image align-none\"><img decoding=\"async\" src=\"http:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-content\/uploads\/sites\/554\/2026\/10\/Millennium-desk.jpg\" alt=\"Industrial metal long booking desk with screens behind\" \/><\/figure>\n<p>Quite austere, industrial even, and quite frankly, a waste of good public space.\u00a0 So it was greatly pleasing when someone with some commercial knowhow overhauled the ticket box counter to turn it into a caf\u00e9 and bar.\u00a0 The Millennium Centre has been totally transformed.\u00a0 It was always quite good at opening itself up, but by turning the heart of the building into a social space, they\u2019ve clearly identified itself as very much a public building, whilst also capitalising on commercial revenue opportunities other than just selling tickets.<\/p>\n<figure id=\"post-1441 media-1441\" class=\"image align-none\"><img decoding=\"async\" src=\"http:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-content\/uploads\/sites\/554\/2026\/11\/Millennium-Centre-Opened-Up-cropped.jpg\" alt=\"\" \/><\/figure>\n<p>So whilst I mourn the summer and prepare myself mentally for another long winter ahead, I\u2019m thinking about what other brilliant Welsh spaces I can move to be part of, to be with other people and to connect.<\/p>\n<p>It\u2019s not going too badly. \u00a0Last Friday we went to St Fagan\u2019s Halloween Nights and it was, yet again, a complete triumph and in no need of the <a href=\"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/event-lean\/\">Event Lean &#8211; Sarah Lethbridge&#8217;s Lean Blog guide<\/a>\u00a0that it initially inspired.\u00a0 It\u2019s so well done, honestly, I have no notes.<\/p>\n<p>This year they even showcased all of the ghostly characters that you had to find on the checklist around the burning Wicker Man, making sure that if you hadn\u2019t have managed to find someone during the event, you could check everyone off if you stayed until the very end.<\/p>\n<p>Genius.<\/p>\n<p>So if you\u2019re looking to generate more money, consider opening up your world to more people, not restricting who can enter and participate.\u00a0 Capitalise on as many money making opportunities as you can, because people can\u2019t spend if you hide your light away.<\/p>\n","protected":false},"excerpt":{"rendered":"The long, dark and lonely nights are drawing in. Groan.\u00a0 I absolutely hate the clocks going back.\u00a0 I hate waking up in the dark and getting home in the dark. [&hellip;]","protected":false},"author":151,"featured_media":1442,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[7,5,68,6],"tags":[110,109,108],"custom_author":[44],"class_list":["post-1436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation","category-lean","category-life","category-service-improvement","tag-commercial-opportunities","tag-place","tag-space","custom_author-sarah-lethbridge"],"jetpack_sharing_enabled":true,"meta_box":[],"jetpack_featured_media_url":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-content\/uploads\/sites\/554\/2026\/11\/Castle-wide.jpg","_links":{"self":[{"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/posts\/1436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/users\/151"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/comments?post=1436"}],"version-history":[{"count":7,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/posts\/1436\/revisions"}],"predecessor-version":[{"id":1448,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/posts\/1436\/revisions\/1448"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/media\/1442"}],"wp:attachment":[{"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/media?parent=1436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/categories?post=1436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/tags?post=1436"},{"taxonomy":"custom_author","embeddable":true,"href":"https:\/\/blogs.cardiff.ac.uk\/sarahlethbridgelean\/wp-json\/wp\/v2\/custom_author?post=1436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}