business

Re-thinking how we ‘brand’ our cities after COVID-19

Posted on 9 April 2021 by Laura Reynolds

In our latest post, Dr Laura Reynolds focuses on the potential implications of COVID-19 for how we prioritise and brand our cities, looking first at the potential impact on local collaboration, and second, on a potential reinvigoration of environmental and social resilience. What implications might the COVID-19 pandemic have for the development of more inclusive and sustainable
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Working on real projects for real companies

Posted on 29 March 2021 by Carolyn Strong

In the second of a special two-post feature on our Marketing and Society student projects, Dr Carolyn Strong spoke to a group of second year undergraduates about their experiences on the module and what they learned from creating a marketing campaign for the Gower Gin Company. Carolyn: Hello everyone, maybe we can get started with
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Digital technologies in Wales

Posted on 19 January 2021 by Dylan Henderson

In our latest post, Dr Dylan Henderson reflects on the final event of the Superfast Broadband Business Exploitation project, which took place online between from 2-3 December 2020. Digital technologies have been identified at the heart of the current wave of social and economic development. Technologies such as cloud computing services, ecommerce tools, sensors and
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Access-based consumption: the way towards a more sustainable and circular future?

Posted on 9 November 2020 by Nicole Koenig-Lewis

Results from a recent survey of 1,462 consumers aged 18 -54 years old, revealed around 50% agreed that renting consumer goods could help conserve natural resources and contribute to reducing waste and a better living environment. However, 65% of respondents weren’t aware of online rental platforms for consumer goods. In our latest post, Dr Nicole Koenig-Lewis
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“Be true to yourself and your dreams”

Posted on 21 October 2020 by Matt Ellis

There will be plenty of students that aspire to run their own businesses after studying at university. Cardiff Business School undergraduate Matt Ellis caught up with author and businesswoman Bernie Davies who has written a book on how to do just that. During their conversation, she offered some advice to budding entrepreneurs. “Students who aspire
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Wales Tech Week and the launch of Blockchain Connected

Posted on 5 August 2020 by Yingli Wang

In our latest post, Dr Yingli Wang reflects on her involvement in the first-ever Wales Tech Week which took place between 13-17 July 2020. We’re at something of a turning point in Wales when it comes to enabling and digital technology. From global technology leaders, to our growing start-up scene, there are achievements, innovation, and
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Football, but not as we know it

Posted on 30 April 2020 by Anthony Samuel

For nearly three years, I’ve been working with Forest Green Rovers (FGR), the greenest football club in the world, to find out if their green transformation is having an impact on the beliefs, engagement and behaviour of those affiliated with the club. The project has seen me hold focus groups with football supporters and residents
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My work placement at Delio

Posted on 21 February 2020 by Samuel Fisher

After achieving a First in year one of his degree, Sam Fisher was eligible to apply for an integrated work placement. After the challenging formalities of job applications, CV writing and interviews, Sam was successful in securing a placement at Delio Wealth – a scale-up company operating out of Cardiff with operations globally too. In
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Unpacking digital transformation and its implications for business and policy

Posted on 4 November 2019 by Dylan Henderson

In our latest blog post, Dr Dylan Henderson outlines Cardiff Business School’s research on the growing presence of digital technologies in business, policy, and wider society. Understanding the idea of ‘digital transformation’ is said to be increasingly crucial to appreciating how modern small businesses operate, and how they can be helped to thrive and grow.
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